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2 years in Madrid + 2 years in St. Louis, Missouri, USA.
Our marketing concentration is practical and career-oriented. Our undergraduates enhance their prospects for meaningful employment and substantive contributions to society. Complete the first two to three years of your BSBA with a concentration in Marketing in Madrid before transferring to the campus in St. Louis, Missouri for the final year or two years. The curricula on the two campuses are completely integrated.
Our admission criteria are flexible in order to accommodate students coming from different educational systems.
Students who have completed their secondary education in the Spanish system must present their marks from the 3rd and 4th year of ESO as well as 1st and 2nd years of Bachillerato, and they must pass Selectividad. Additionally, we require an official academic English exam (TOEFL or IELTS).
If you have questions about the requirements for any specific educational system, please contact the Office of Admissions at: email@example.com.
Marketing Channels & Distribution Systems
Integrated Marketing Communications
Social Media and Digital Marketing
A business degree with a concentration in marketing will prepare you for a vast range of rewarding and interesting careers.
The field of marketing encompasses the development and testing of products, design of merchandising and promotional campaigns, creation and management of the relationship with the customer, collection and analysis of information about the marketplace and creation of marketing plans to help employers achieve sales and generate profit.