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Executive MBA

European University Barcelona

Máster y Postgrado

  

Barcelona

  

Octubre

  

15 meses

  

Objetivos

Diseñado para las personas con horarios ocupados, el programa se lleva a cabo los sábados. El plan de estudios hace hincapié en la solución creativa de problemas y gestión de relaciones complejas. Además, los participantes del EMBA se benefician de inspirar a las discusiones con sus compañeros durante el que pueden intercambiar ideas y construir redes comerciales duraderas.

Requisitos

Está destinado a personas que ya han comenzado sus carreras, tienen por lo menos cinco años de experiencia administrativa y quieren ganar una posición ventajosa en el mundo de los negocios.

Temario

TERM I MCO 101 - Management Skills (3) MCO 101 - Management Skills (3) An introduction to the concepts of effective management in organizational settings from an individual and macro-systems perspective. Primary emphasis includes the organizational processes necessary for organizational effectiveness (planning, organizing, leading and controlling), the nature of individual and group behavior and the role of management in facilitating a mutually satisfying fit between employee needs and organizational requirements. MCO 102 - Organizational Behavior (3) MCO 102 - Organizational Behavior (3) Contemporary organizational systems, structural variables and dynamics: the organization, organizational growth, effects of size and technology, emergence of new control systems, forms of organizational pathology, and directions of change in organizational pathology and directions of change in organizational forms. MCO 103 - Managerial Accounting (3) MCO 103 - Managerial Accounting (3) This course provides an overview of the use of accounting information in such management functions as planning, implementation and control of costing systems. It provides the basics of managerial accounting, which is the accounting done by firms for their internal use. MCO 104 - Marketing (3) MCO 104 - Marketing (3) Once the students are familiar with all the components of the marketing mix, they learn how to develop marketing strategies and prepare complete marketing plans for companies in different sectors, environments and situations, in accordance with their global policies and strategies. MCO 105 - Quantitative Business Methods (3) MCO 105 - Quantitative Business Methods (3) Concepts and development of analytical model building as used in administrative decision making. Topics include: nonlinear programming, probabilistic dynamic programming, Markov chains, probabilistic inventory models, queuing theory and simulation. MCO 106 - Negotiation (seminar) (1) MCO 106 - Negotiation (seminar) (1) One objective for this course is to give students self-confidence in their negotiation skills. The course helps students develop an analytical understanding of negotiations and the management of conflicts so they can become more effective problem solvers. Differences are the basis for negotiation; without them there is no need for negotiation. The need for negotiation skills arises wherever joint decision-making is necessary. The aim of effective negotiation is to create maximum value in the deal making process. MCO 107 - Business Law (seminar) (1) MCO 107 - Business Law (seminar) (1) This seminar focuses on getting across a practical basic understanding of international business, contracts, the Internet and the pertinent legal issues that are raised in the real world. Industrial Visits and Invited Managers Lectures (1) Industrial Visits and Invited Managers Lectures (1) Regular visits to small businesses and international companies, as well as invited managers’ lectures will familiarize students with real business life. The students will be required to present oral and written reports. TERM II MCO 201 - Finance (3) MCO 201 - Finance (3) This course provides students with a sound knowledge of the theoretical tools needed to carry out the financial analysis that acts as a basic backup in the decision-making process. The course provides as well an analysis of alternative investment projects and the preparation of corresponding budgets. It is a managerial approach to financial analysis, planning and control. Management of working capital, long-term assets and long-term financing. MCO 202 - Human Resources Management (3) MCO 202 - Human Resources Management (3) The course analyses the human resource problems and issues and their translation into corporate policies, urban, cultural and legal realities in human resource matters; decisions affecting the development and management of human resources policies. Legal issues are reviewed in details. MCO 203 - Global Economics (3) MCO 203 - Global Economics (3) How economic analyses can be applied to general management problems. Price theory with a strong emphasis on basic concepts and analytical tools to aid managers in making business decisions and in understanding the market system in which firms operate. MCO 204 - Strategic Management (3) MCO 204 - Strategic Management (3) Strategy and its integrative role in management. Content and process models of strategy formulation. Analytical concepts, models and techniques for developing strategies for global competitive environment. Process of turning strategic intentions into action. Decisions, sturctures, systems and people required to implement different strategies in global and competitive environment. MCO 205 - Management Information Systems (3) MCO 205 - Management Information Systems (3) The course focuses on the use of computerized information systems in business.The course examines data communications, information retrieval and distributed systems. MCO 206 - Communication Skills (seminar) (1) MCO 206 - Communication Skills (seminar) (1) The study of the human communication process from an intercultural perspective; focusing on interactions with oneself, with one person, with a small group and within public speaking situations.This course focuses on the understanding of communication processes needed for effective oral and written communication in a business setting. Emphasis is on application of basic principles and development of skills and attitudes appropriate to business communication. MCO 207 - Job Career Planning (seminar) (1) MCO 207 - Job Career Planning (seminar) (1) This course will help you to better understand and analyze your future career. It also will help you in your future job research after graduating from your MBA. Industrial Visits and Invited Managers Lectures (1) Industrial Visits and Invited Managers Lectures (1) Regular visits to small businesses and international companies, as well as invited managers’ lectures will familiarize students with real business life. The students will be required to present oral and written reports. TERM III MBA 301 - Business Policy & Strategy (3) MBA 301 - Business Policy & Strategy (3) A functionally integrative course focusing on the formulation and implementation of organizational policy and stategy from the perspective of the general manager. Primarily a case course. MBA 302 - International Marketing (3) MBA 302 - International Marketing (3) The strategic implications of international marketing. Identifies and analyzes the underlying factors of international market environments and the focus which cause people in different cultural contexts to accept or reject new products. MBA 303 - International Finance (3) MBA 303 - International Finance (3) This course explores those aspects of the increasingly global financial environment in which financial managers of internationally active businesses must operate. Topics include foreign exchange transactions, exchange rate behavior; cross-border currency flows, managing foreign exchange exposure, global capital markets and international investment decisions. MBA 304 - Sales Management MBA 304 - Sales Management This course offers integrative knowledge and skills for the manager in his or her role as a leader of a business organization in a global context. The leader needs to connect his organization to the interests of internal and external stakeholder, is responsible for the effective design of the organization and must lead as well as manage organizational change. Starting with his organization in its environment and the idea of strategy, the course focuses on the different ways in which strategies can be implemented in organizations in the form of structures, control systems and culture. The role of the leader gets special emphasis, as the person who brings life to formal structures, creates culture and motivates people. This leadership role confronts him/her with ethical dilemmas and questions on how to give substance to the social responsibility of the organization. It is the challenge of the manager to be successful, both personally and in his or her role, while respecting the whole range of responsibilities. Change on different levels – global economy, products and markets, organizational structures and systems, and individual work roles and identities – is a pervasive theme throughout this course. MBA 305 - Technology, Productivity and Change Management MBA 305 - Technology, Productivity and Change Management This course aims to develop the students' concept of change management in individuals, teams, organizations and societies. Stated simply, change management is a process for managing the people-side of change. Research Report (3) Research Report (3) Upon completion of all courses in a program, undergraduate students are required to prepare and present a thesis as well as two final cases: one in Marketing and a specialized case, both of which are defended in front of the Thesis Defense Committee. Students receive instructions regarding the work required at the start of their final year of studies.

Convocatorias

Inicio: Octubre

Lugares

Barcelona

Máster y Postgrado

     

Octubre

  

15 meses

  

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